The 10th edition of the Big Bash League (BBL) is on horizon and it will be a grand occasion for financially hit Cricket Australia to earn some good chunks of money by it. For making the tournament more interesting and economically successful, the CA has also amended some rules to ensure participation of more overseas players in tournament.
After the Australian Cricketers’ Association agreed to the proposal of playing three international players in BBL matches earlier this week. The organisers have announced the same in formal capacity.
“The introduction of a third overseas player slot is a major milestone in the evolution of the KFC Big Bash League and a fitting way to celebrate the League’s tenth season,” Alistair Dobson, Cricket Australia’s Head of Big Bash League, said. “We know our fans want to watch the best players from around the world and this week, we’ve added three of the best in Dawid Malan, Rashid Khan, and Mohammad Nabi, plus a host of other top players.
“Now we’ve given our clubs the license to bring even more of these overseas stars to Australia. The BBL is Australia’s highest-rating sporting league and these players, alongside our best local talent, will ensure the KFC BBL|10 season is once again must-watch prime time entertainment this summer.
“We’d like to thank the Australian Cricketers’ Association for their support on this important step for the League and we look forward to working together on further innovations and initiatives in the future, ” he added.
The decision has come after Cricket Australia’s disagreements with host broadcaster Channel 7. After the Covid-19 severely hit the sports, the channel has threatened to back out from current broadcast deal complaining the quality, participation of foreign players and less viewership.
The decision will serve as a new lifeline for both franchises and Cricket Australia as this will not only help teams add much-needed star power to their line-up but also help them skyrocket the revenues in the 2020/21 edition.
Moreover, the BBL, which is among more successful franchise leagues, will stand a chance to compete with IPL in terms of quality. Though the viewership will remain a concern, addition of a few Indian stars might help BBL gain some popularity in subcontinent also.